Essel Marketing Management

Johnny Heitinga ARC Tournament

The Heitinga tournament takes place on 25 and 27 May in Alphen aan den Rijn at soccer club ARC. This is Johnny Heitinga’s old club, allowing him to do something in return. The tournament is an initiative of soccer club ARC’s volunteers in close collaboration with Essel Marketing.

Besides being great fun for young players, the tournament provides an opportunity to have one’s picture taken with Johnny or asking for an autograph. The Bart Foundation also makes an appearance. In this way Johnny Heitinga generates publicity for the Bart Foundation in a competitive manner.

www.bartfoundation.nl

www.arc-heitingatoernooi.nl